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<section>
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<title>Graphic design</title>
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<para>The graphic design work line exists to cover brand design,
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typography design and themes design mainly. Additionally, some
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auxiliar areas like icon design, illustration design, brushes
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design, patterns designs and palettes of colors are also included
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here for completeness.</para>
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<para>Inside CentOS Artwork Repository graphic design is performed
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through Inkscape (@url{http://www.inkscape.org/}) and GIMP
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(@url{http://www.gimp.org/}). The Inkscape tool is used to create
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and manipulate scalable vector graphics and export them to PNG
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format; it also provides a command-line interface that we use to
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perform massive exportation from SVG files to PNG files in
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automation scripts. On the other hand, GIMP is used to create and
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manipulate rastered images, create brushes, patterns and palettes
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of colors.</para>
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<tip><para>Combine both Inkscape and GIMP specific functionalities
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and possibilities to produce very beautiful images.</para></tip>
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<para>The CentOS Project Corporate Visual Identity is made of
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different visual manifestations (e.g., Distributions, Web sites,
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Stationery, etc.). Visual manifestations implement the corporate
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identity concepts by mean of images. To produce these images, we
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decompose image production in "design models" and "artistic
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motifs".</para>
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<para>Design models provide the structural information of images
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(i.e., dimension, position of common elements in the visible area,
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translation markers, etc.) and they are generally produced as
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scalable vector graphics to take advantage of SVG standard, an
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XML-based standard.</para>
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<para>Artistic motifs provide the visual style (i.e., the
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background information, the look and feel) some design models need
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to complete the final image produced by automation scripts.
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Artistic motifs are generally produced as rastered images.</para>
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<para>The result produced from combining one design model with one
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artistic motif is what we know as a @emph{theme}. Inside themes
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directory structure (@pxref{Directories trunk Identity Images
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Themes}), you can find several design models and several artistic
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motifs independently one another that can be albitrarily combined
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through @emph{theme rendition}, a flexible way to produce images
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for different visual manifestations in very specific visual
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styles. Inside themes directory structure, theme rendition is
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performed in @file{trunk/Identity/Images/Themes} directory
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structure, the required design models are taken from
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@file{trunk/Identity/Models/Themes} directory structure and the
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action itself is controlled by the @code{render} functionality of
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<command>centos-art.sh</command> script.</para>
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<para>In addition to theme rendition you can find @emph{direct
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rendition}, too. Direct rendition is another way of image
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production where there is no artistic motif at all but design
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models only. Direct rendition is very useful to produce simple
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content that doesn't need specific background information. Some of
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these contents are brands, icons and illustrations. Direct
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rendition is performed in @file{trunk/Identity/Images}, the
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required design models are taken from @file{trunk/Identity/Models}
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directory structure and the action itself is controlled by the
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@code{render} functionality of <command>centos-art.sh</command>
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script.</para>
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<para>@xref{Directories trunk Identity}, for more information
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about The CentOS Corporate Identity and how graphic design fits on
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it.</para>
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</section>
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