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<sect1 id="identity-brand-intro">
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    <title>Introduction</title>
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    <para>
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        &TCBRAND; is the main visual manifestaion of &TC;;.  &TC;;
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        uses &TCBRAND; to connect all the visual manifestions it is
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        made of (e.g., GNU/Linux Distributions, Web sites, Stationery,
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        etc.) and, this way, provides recognition
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        <footnote>
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        <para>
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            ... just as a GPG signature might do for RPM packages.
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        </para>
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        </footnote>
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        among similar projects available on the Internet. The CentOS
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        Brand is made of a graphical component (&TCSYMBOL;) and a
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        typographical component (&TCTYPE;) that, when put together,
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        make &TCLOGO;. The components that make &TCBRAND; can be used
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        together or separately, considering that, in hierarchy order,
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        &TCLOGO; is rather prefered than &TCSYMBOL;, as well as
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        &TCSYMBOL; is rather prefered than &TCTYPE;.
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    </para>
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    <para>
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        In addition to those components mentioned above, &TCBRAND;
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        includes another component named &TCMOTIF;. &TCMOTIF; is
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        mainly used as background on images and is directly related to
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        the look and feel of all visual manifestations &TC;; shows its
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        existence on.  In contrast with &TCLOGO;, &TCSYMBOL; and
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        &TCTYPE;; &TCMOTIF; might change from time to time providing a
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        vehicle to <quote>refresh</quote> how &TC;; looks and feels.
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    </para>
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    <para>
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        &TCBRAND; and all the visual manifestations derivated from it
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        are available for you to study and propose improvement around
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        a good citizen's will inside &TC;;, but you are not allowed to
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        redistribute them elsewhere, without the given permission of
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        &TC;;.
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    </para>
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    <para>
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        If you need to redistribute either &TCLOGO; or any visual
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        manifestation derived from it, write your intentions to the
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        The CentOS Developers mailing list (
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        url="mailto:centos-devel@centos.org">centos-devel@centos.org</ulink>).
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    </para>
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</sect1>